“THIS IS BIG”
Art Director
APPLE, INC.
2018

CREATIVES
Jordan Pories
Esteban Cardona Jimenez
Callum Spencer

GROUP CREATIVE DIRECTORS
Carl Broadhurst
Sam Oliver

PRODUCER
Melanie Fedunok

ANIMATION
Gretel NY

ANIMATION DIRECTOR
Ryan Moore

EDITOR
Robert Broadhurst

LIVE ACTION DIRECTOR
Terry Fimely

MUSIC SUPERVISOR
David Taylor

ORIGINAL MUSIC
ODESZA

and MANY MANY MORE

An in-case-you-missed-it recap film for Apple’s 2018 September Event, announcing iPhone Xs, iPhone Xr, Apple Watch Series 4, and more.

I don’t know the viewership of the event itself, but this recap tallied over a billion views. So, at the end of the day, the word definitely got out.